Animoca Brands Partners with Leading Japanese Developer COLOPL

  • Publishing agreement signed with leading Japanese game developer and publisher COLOPL
  • COLOPL is a leading Japanese game developer and publishing giant
  • Agreement for Animoca Brands to publish COLOPL’s highly successful Tokyo Casino Project mobile social casino resort simulation game worldwide (excluding Japan)
  • Potential to drive Company’s revenue if the global performance is similar to that in Japan

Animoca Brands (ASX: AB1, ‘the Company’) today announced it has signed a publishing agreement with Tokyo-listed Japanese game developer and publisher COLOPL, Inc. (JP:3668).

The agreement gives Animoca Brands the right to publish COLOPL’s Tokyo Casino Project game, paying COLOPL a royalty based on revenue share. The game will be published worldwide by Animoca Brands, excluding Japan, and will be available on Apple’s App Store℠ and Google Play™.

COLOPL is a Japanese game developer and publishing giant that has launched many highly successful games throughout Japan and generated revenue of ¥84.7 billion in FY16 (about AUD 991 million). COLOPL is partnering with Animoca Brands in order to access the Company’s strong publishing network in Asia Pacific, Europe, the Middle East and the Americas as well as its localization expertise to increase the awareness and users of the game worldwide.

Tokyo Casino Project is a mobile multi-player social game that consists of two simulation factors: playing a casino and building a resort. Players can spend real money in the app, but cannot place bets using real currency; instead, Tokyo Casino Project taps into the high demand for virtual social gaming.

The Agreement increases and diversifies Animoca Brands’ product stable and will be the first social casino title published by the Company. It is expected to be popular amongst both male and female audiences.

Robby Yung, CEO, Animoca Brands commented: “It is a privilege to be working with Colopl, and we’re looking forward to making Tokyo Casino Project as successful around the world as it was in Japan.”

Written by
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