Alternate Reality

How VR and AR Will Push Gaming into a Bold New Era

One of the most interesting things about virtual reality (VR) and augmented reality (AR) is they have been with us for decades. These are not new concepts as we have imagined virtual realities for a l...

PAC-MAN TAKES TO THE STREETS OF THE REAL WORLD IN THE NEW PAC-MAN GEO GAME

Leading interactive entertainment publisher and developer BANDAI NAMCO Entertainment Inc. today announced the official launch and availability of PAC-MAN™ GEO for Apple iOS and Google Android devices ...

Guide: Pokèmon GO Maps and How to Track Pokèmon

In 2016, Pokémon GO was launched, and an excess of third-party apps and tools that would access the game’s API quickly followed. They were ready to assist you in tracking certain Pokémon and det...

STEP INTO THE SURREAL WORLD OF HOLOVISTA AHEAD OF THE GAME’S LAUNCH THIS SEPTEMBER

Mixed reality storytelling developer Aconite, has announced today that it will be launching surreal, story-driven puzzle game HoloVista on the App Store for mobile iOS on September 30, 2020. To celebr...

Mega Evolution is here!

It appears Mega Evolution has made its way to the world of Pokémon GO! It was observed in some regions, including the Kalos region, that certain Pokémon could reach an additional Evolutionary stage an...

Pokèmon GO Announces The Next Four Community Day Pokèfans Will Vote On

Pokémon Go is one of the games that took over 2016. It’s an augmented reality (AR) mobile game developed and published by Niantic in collaboration with The Pokémon Company for iOS and Android devices....

E3’s absence had no impact on major publishers this year

E3, also known as the Electronic Entertainment Expo, is a trade event for the video game industry. The Entertainment Software Association (ESA) organizes and presents E3. Many developers, publishers, ...

Watchu Don’t know in Pokémon Go – 8.8.2020

Catch'em all here where we drop all the latest information about Pokémon Go. Keep up to date with research breakthroughs, spotlight hours, updates, and in game events right here! In this episode we...

Ubisoft to change culture amidst allegations

Ubisoft has been under fire recently as multiple allegations of sexual misconduct directed towards staff members have come to light. Ubisoft has not been the only major company to have allegations bro...

Pokémon GO Fest 2020—a completely reimagined virtual event

Trainers, In 2019, our Pokémon GO Fest lineup was bigger and better than ever before. That summer, we held more than one Pokémon GO Fest in the same year for the first time ever! Chicago, Dortmund, an...

Limited release of Reality Blending and PokéStop scanning coming to AR functionality

Pokémon GO is rolling out a couple of exciting features: Reality Blending and PokéStop scanning. Reality Blending Trainers have always dreamed of having their Pokémon by their side in the real world. ...

Interview with Marketing Masterminds at Lenovo Legion – Everything 2020 Update

Matt Bereda (Vice President of Global Consumer Marketing, Intelligent Devices Group, Lenovo) and Chris Piazza (Manager, Global Gaming Product Marketing, Intelligent Devices Group, Lenovo) talk about e...

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