It is not a secret that the global eSports industry has one of the most crucial roles in reshaping and transforming different industries, and one of these is the growing market of crypto casinos. Thanks to the increasing popularity of competitive video gaming, eSports betting has also been growing. In the months and years to come, eSports will most certainly continue to integrate into mainstream culture as new exciting video games hit the industry.
Many companies and businesses outside the eSports industry are getting involved with competitive video gaming through sponsorships. Some of the biggest eSports sponsors, including Red Bull, Coca-Cola, Mountain Dew, Kraft Group, US Air Force, Comcast, and many others, thrive in their industries that have nothing to do with video gaming.
Speaking of major sponsorship deals, the eSports market will continue to transform as new companies and businesses get involved. Thanks to sponsors, eSports has also gone from a niche sport to one of the most prominent players in the history of modern sports. The biggest eSports tournaments and events attract major sponsors just like traditional sports, such as basketball and football.
While the eSports and crypto casinos sectors have been negatively affected by the pandemic, they have shown stunning resilience compared to other sectors. With so many different people involved in both industries, both sectors generated high revenues and stayed on top of the game even during the most challenging times.
The Relationship Between Crypto Casinos and eSports?
Bitcoin and other widely used cryptocurrencies, such as Ethereum and Ripple, have opened up a whole new world of gaming dominated by provably fair casino games, instantaneous transactions, greater security, and anonymity. Crypto casino sites, especially those that accept multiple cryptocurrencies, have grown in popularity in the last several years. Speaking of crypto casinos, Stake Casino, as mentioned in this detailed review, is one of the best options for crypto enthusiasts.
It boasts over 2,200 casino games, and many games you get to play at Stake.com are provably fair. This means you get to verify their fairness on your own. Stake.com, like many other crypto casino sites, is licensed by the Curacao Gaming Control Board. Its gaming library is packed with live casino games, hundreds of slots, and some of the most popular roulette and blackjack games. Stake.com is also one of the leading sports betting platforms, and it caters to eSports betting fans.
Aside from this crypto gaming venue, many other online gambling platforms that accept cryptocurrencies cater to eSports fans by offering the most competitive odds on the biggest eSports events played in League of Legends, Dota 2, League of Legends, and Counter-Strike: Global Offensive. While you would assume that crypto casinos have nothing to do with eSports, it is evident that such gaming venues benefit greatly from the rising popularity of the youngest sports industry.
How do eSports Affect Crypto Casinos?
Both eSports and crypto casinos sectors are growing in popularity rapidly. According to a report by Statista, eSports had almost 400 million fans back in 2019. According to the same report, the number of occasional viewers and eSports enthusiasts reached 435 million in 2020. In 2021, the industry had over 474 million fans across the globe. According to the latest projections, the global eSports market will have over 576 million fans by the end of 2024.
While crypto casinos and eSports may look like two very different sectors, they have many things in common. The truth is that cross-sell opportunities exist between these two sectors. When it comes to their demographics, the two sectors are different. eSports is way more popular among younger generations, while casinos attract older generations.
Over 400 million are involved in the eSports market, and around 38% of individuals who watch and participate in eSports events are aged between eighteen and twenty-four. Most eSports enthusiasts and fans can legally engage in online casino gaming activities, which is great for crypto casinos that are looking forward to benefiting from the rise of eSports.
When discussing how crypto casino sites are benefitting from the growing popularity of eSports, we have to mention the importance of skill. In eSports betting, skill remains the most vital factor, and the same is true for classic table and card games. Of course, the element of luck is present but does not play such an important role as skill. In casino games, the element of luck is the most prominent in slots and instant-win games.
Cross-Sell Opportunities Between Crypto Casinos and eSports
Crypto casinos are also adopting the rise of eSports by taking advantage of the fact that both are fast-paced. Even with thousands of different games, there are not two same games. In eSports, there are no two same bets even if you have wagered on the same event many times. One of the most apparent similarities between the two sectors is probably the rise of branded games, in the first place slots that take inspiration from video games, including Call of Duty and Tomb Raider.
Call of Duty Modern Warfare is crafted by WagerLogic, while Tomb Raider, one of the most popular gaming brands, is powered by Microgaming software. Aside from these, there are many other video gaming-inspired slots, such as Zuma, Yakuza, Iron Man 2, and Hitman. Developers of these games have identified a strong relationship between the world of eSports and online casino gaming. This alone gives crypto casinos more confidence to explore other cross-sell opportunities that exist between the two seemingly different sectors.
Dozens of online casinos operating in the iGaming industry are now accepting less traditional payment options, in the first place, Bitcoin. This iGaming segment has exploded in popularity in a relatively short period. The popularity of crypto iGaming sites will grow even more as they embrace new gambling opportunities, such as eSports betting.