HyperX, the gaming division of Kingston Technology Company, Inc., is teaming up with Blizzard Entertainment for a livestream event to celebrate the launch of World of Warcraft®: Shadowlands, Blizzard’s new expansion for its acclaimed massively multiplayer online role-playing game. WoW fans can join the Into the Shadowlands event through HyperX’s Twitch channel on Nov. 20, 2020 at 10 a.m. PST, 6 p.m. GMT or 7 p.m. CET for hours of entertainment leading up to the expansion’s Nov. 23 release.
HyperX will play host to familiar WoW faces, musicians, voice actors, Blizzard developers, esports players, and more to explore the ins and outs of the Shadowlands. During the event, HyperX will be offering viewers the chance to win great prizes that will support them on their journey through the wondrous realms of Azeroth’s afterlife.
One of the highly anticipated features coming to World of Warcraft with Shadowlands is the all-new character-customization options, including a wide range of hair and facial designs, which will enable players to enhance the look of their characters. Reflecting this deeper in-game customization, HyperX’s NGenuity software enables gamers to personalize their gaming gear not only with specialized commands but also to match RGB lighting with their customized WoW characters. Whether gaming with an Alloy Elite 2 keyboard or Pulsefire Raid mouse, HyperX enables WoW players to extend their characters’ personality to their peripherals.
“As long-standing partners with Blizzard Entertainment, we are excited to offer our #HyperXFamily the chance to celebrate this amazing franchise’s latest expansion pack three days ahead of its release,” said Jessany Van’t Hoff, head of global gaming partnerships, HyperX. “We believe that all gamers play better with HyperX. Our prize giveaway during the live Twitch stream will ensure that a lucky few will have the ultimate personalization experience when playing World of Warcraft: Shadowlands.”
