Loaded, the industry leader in sponsorship sales, creative, and merchandising services for gaming influencers, today announced that former Riot Games veteran, Bridget Davidson will join the company as Vice President of Talent. In her new role, Davidson will oversee the day-to-day operations for Loaded’s growing roster of talent, as well as foster new relationships and brand partnerships for the company. Davidson will report to Brandon Freytag and be based in Loaded’s Los Angeles office.
With more than a decade of experience in the entertainment and gaming industries, Davidson joins Loaded after a year of exponential growth for the company. In 2019, the company facilitated major platform and brand deals for its roster of talent, which includes Ninja, Shroud, CouRage, DrLupo, TimtheTatman, among many others. Davidson will work with the executive team as they continue to collaborate with talent and partners interested in the gaming industry.
“We are extremely excited to welcome Bridget as our newest addition to the Loaded team. Her tenure and experience within the industry is a natural fit here and will continue to propel Loaded to even greater heights,” said Brandon Freytag, co-founder and SVP of Talent for Loaded.
Davidson added, “Loaded is helping today’s biggest gaming talent create new opportunities for themselves, as well as other aspiring and established gamers. I am excited to work with the team to develop more innovative solutions for our talent and facilitate groundbreaking deals that continue to move the industry forward.”
Prior to joining Loaded, Davidson served as Senior Esports Manager at Riot Games focusing on Pro Player development and career advancement, as well as Riot’s broader VIP relations. Additionally, Davidson was an integral part in the creation and execution of League of Legends’ first esports league. The “League of Legends Championship Series” has since evolved into 13 esports leagues across the globe, with over 1000 professional players playing on a weekly basis, garnering a huge international following. Davidson was also Riot Games’ first Live Producer for esports, helping to put in place the stability and technology solutions needed to lay the foundation for the sport.