Professional gaming streamers Jaryd “Summit1G” Lazar, Brett “Dakotaz” Hoffman, and Josh “JoshOG” Beaver, will all continue to live stream exclusively on Twitch through multi-year content deals. All three deals were facilitated by Loaded, the gamers’ management company responsible for overseeing key areas of each individual’s career, including sponsorships, media licensing, merchandising, book publishing, partnerships, appearances and more.
The streamers are among the most popular on Twitch, representing more than 10 million combined followers. Each will continue to bring their unique personalities and skills to their individual channels as well as participate in Twitch gaming events and activations throughout the year.
“Over the last decade, these streamers garnered loyal fan bases and built successful brands on Twitch,” said Brandon Freytag, co-founder and SVP of Talent at Loaded. “These deals further solidify what an integral part Creators are to the growth of the Twitch service and the overall gaming community. We are very happy that they have the opportunity to continue doing what they love while providing their fans with the live-streaming content they want to watch”
“Summit1G, Daotaz, and JoshOG have each made it a priority to cultivate genuine connections among their fans while demonstrating their ongoing support for the community at-large through participation in broader Twitch events,” said Michael Aragon, SVP of Content at Twitch. “At a time when community is paramount, these Creators are a core part of Twitch’s mission to bring people together, and we’re excited to continue our partnership as we build the future of gaming and live entertainment.”
- Extremely popular gaming professional, Summit1G has obtained over 5M followers on Twitch, with his channel ranking in the top 10. In addition to a tremendous following on Twitch, he has most recently averaged nearly 200,000 concurrent viewers per stream during the launch of Valorant closed beta. He is an incredibly dedicated streamer who always engages with his viewers and fans.
- Dakotaz started on Twitch in 2011 and has accumulated 4.3M followers since then. In 2018 his Twitch channel was one of the 10 most-watched, and he was voted the best Fortnite streamer in a Red Bull poll. He is personable and often interacts with his fans through social media, which has helped him garner 3M subscribers on YouTube, 4.9M followers on instagram, 1.5M followers on Twitter.
- Beginning his Twitch career in 2014, JoshOG has gained 1.73M followers on Twitch, 304k followers on YouTube, 359.7k followers on Twitter and 31.5k followers on Instagram. He has spent years fostering a positive community, he fondly calls his Ducks, that promotes good vibes and having fun. He is also pretty good at video games — recently winning three back to back Warzone tournaments.