The Sandbox Opens Sales in New Virtual Neighborhoods

Featuring major brands such as Paris Hilton, TIME, Tony Hawk, Snoop Dogg, Cut the Rope, and FaZe Clan, the LAND sales will expand opportunities for users to host parties in the Playboy MetaMansion, create a lifestyle experience near Cipriani, or immerse themselves in Nipsey Hussle’s universe in The Marathon City.

The Sandbox, a leading decentralized metaverse and a subsidiary of Animoca Brands, today announces the sale of over 1,900 LAND parcels, where future LAND owners will truly own and be neighbors with a selection of 14 brands and celebrities, starting November 24th, 2022 at 1 pm (UTC). The world leader in virtual real estate, The Sandbox will sell LAND parcels among its 166,464 LANDs that make up its metaverse valued over $1B, based on the average price of the 100,000 LANDs sold thus far.

The sale will occur over three separate waves lasting from November through early 2023, each of which will be themed around a distinct neighborhood featuring curated brand partners, including Tony Hawk, FaZe Clan, Playboy, The Marathon, Cipriani, TIME, Paris Hilton, L’Officiel, Cut the Rope, Voxies, Dogami, Playground Studio, and Hermit Crab. Each wave will include standard and premium LANDs, and also exclusive larger ESTATEs that will be put up for auction directly on OpenSea. One exclusive ESTATE next to Snoop Dogg’s LAND will also be put up for auction on OpenSea, giving users one more chance to be neighbors to the SnoopVerse.

Premium LANDs located in the neighborhoods of major brands are particularly scarce and come with exclusive premium digital collectibles for fans of those brands. Premium LANDs also increase staking rewards and allow owners to use their collectibles in Game Maker to create unique experiences.

To ensure a fair purchasing process, opportunities to participate in both standard and Premium LAND sales will be granted via:

  • A raffle system, which will ensure fairness of access to LAND
  • A KYC process will validate that all entrants are individuals with sufficient SAND (at least 1,011 SAND) on the Polygon network to purchase a LAND in their account.

All raffles will be run in the same manner for each wave, where an individual can register for either the standard or Premium one or both.

LAND owners in these new neighborhoods will be able to create unique gaming experiences around three distinct themes: California Dreamin’, representing California-themed brands such as Playboy and The Marathon, the artistic Galleria neighborhood that includes partners such as TIME and Paris Hilton, and Voxel Madness, a gaming-driven neighborhood featuring Voxies and Dogami. Each neighborhood’s theme and brand allow fans and community members to purchase LAND in the vicinity and host exclusive community events with fans.

California Dreamin’ – Launching on November 24th at 1 pm (UTC): This California-themed creative neighborhood, which will host LANDs from brands with a sunny west coast feel to offer LAND owners a beachfront vibe in the metaverse. Gaming fans will have a chance to build alongside FaZe World, skating fans will have an opportunity to build and play just a stone’s throw away from Tony Hawk’s metaverse skatepark. California Dreamin’ will also be home to Playboy and The Marathon City.

Galleria – Launching on December 1st at 1 pm (UTC): The Galleria is a neighborhood built around fashion, media, and hospitality brands, with an upscale sense of style for discerning LAND owners. LAND owners can become virtual real estate developers on TIME Square or be neighbors with Paris Hilton. The Galleria neighborhood will also be home to Cipriani and L’Officiel.

Voxel Madness – Launching early 2023: This gaming-themed neighborhood will be the home of game creators and studios, serving as the virtual local arcade for gaming fans around the world. This is the opportunity for fans of Cut the Rope, Voxies, Dogami, Playground Studio, and Hermit Crab, to create and host their own games alongside their favorite gaming universes.

The LAND sales will begin on November 24th for California Dreamin’, with the second wave following on December 1st and the third wave in early 2023.

Written by
G-LYFE a gaming culture and lifestyle brand. We live to game. Visit for all your latest gaming news, reviews, Esports highlights, live streaming news, Cosplay, and G-LYFE Merchandise.

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