Torque Esports Corp. (TSX-V: GAME) (OTCQB: MLLLD) (“Torque”, formerly Millennial Esports Corp.), Frankly Inc. (TSX-V: TLK) (OTCQX: FRNKF) (“Frankly”), and WinView, Inc. (“WinView”) today announced the completion of the business combination previously announced on March 10, 2020 resulting in the acquisition of each of Frankly and WinView by Torque, which will soon change its name to Engine Media Holdings, Inc. (“Engine Media”).
It is expected that this transaction will place Engine Media at the forefront of esports, news streaming and sports gaming across multiple media platforms. The completion of the transaction results in a company with a unique combination of assets, ranging from esports content, streaming technology, sports gaming, data and analytics as well as intellectual property. Engine Media will derive its name from the acronym [Esports, News, Gaming, Intera
In connection with the completion of the business combination, Tom Rogers has been appointed Executive Chairman; Lou Schwartz and Darren Cox have been appointed as co-Chief Executive Officers; and Michael Munoz has been appointed the Chief Financial Officer, replacing Robert Suttie, who has resigned.
Engine Media is focused on accelerating new, live, immersive esports and interactive gaming experiences for consumers through its partnerships with traditional and emerging media companies. The company will generate revenue through a combination of: direct-to-consumer and subscription fees; streaming technology and data SaaS-based offerings; programmatic advertising and sponsorships; as well as intellectual property licensing fees.
To date, the combined companies have clients comprised of more than 1,200 television, print and radio brands including CNN, ESPN, Discovery / Eurosport, Fox, Vice, Newsweek and Cumulus; dozens of gaming and technology companies including EA, Activision, Blizzard, Take2Interactive, Microsoft, Google, Twitch and Ubisoft; and have connectivity into hundreds of millions of homes around the world through their content, distribution and technology.
Commenting on the new company and its strategy, Mr. Rogers said: “Entertainment programming has moved quickly into the streaming world and now news and sports revenue models are highly challenged as subscriber fees from the traditional bundle models decline. As we have seen through the shelter-in-place orders during the COVID-19 pandemic, news and sports are searching for solutions that help them better access consumers, provide programming and unique experiences and tap into new revenue streams. Engine Media is coming to the table with new ways for the news, information, sports and esports content to thrive in this new media marketplace. While each of these businesses have established themselves by focusing on pieces of a new model, combining and integrating them together can create the scale that will not only benefit investors, but better serve clients, partners and customers in this new world.”
While working to complete their merger, each company has continued to drive growth and performance in their respective businesses and now have the opportunity to work together to capitalize on additional growth opportunities through the development of new entertainment services, gaming experiences and technology solutions. Included among their efforts over the past several weeks are the following:
- Torque formed a content partnership with the Disney (NYSE: DIS)-owned ESPN and has broadcast its ground-breaking All-Stars esports racing championship, The Race All-Star Series powered by ROKiT Phones on ESPN and ESPN2 throughout the COVID-19 pandemic.
- Torque Esports also signed a content partnership deal with Discovery Inc. (NASDAQ: DISCA)-owned Eurosport, a pan-European television sports network, to show The Race All-Star Series in more than 150 countries and territories across its channels including cable, satellite, IPTV and simulcast over the internet and mobile (including social media), VoD and catch up.
- Frankly worked in partnership with Fox to launch new niche OTT streaming services focused on delivering targeted content to highly valuable audiences.
- WinView continues to expand its extensive patent portfolio, including patents relating to mobile sports gaming, gambling and other areas.
Lou Schwartz, Co-CEO of the combined company said: “I am excited to be able to work with Tom and Darren to lead this company forward. We have a real treasure trove of assets in terms of technology, content, relationships and people. Our immediate goal is to put this all together quickly and effectively so that we can capitalize on the many opportunities that are in front of us to deliver compelling experiences for consumers, enhance the performance of our partners, grow revenues, drive profits and deliver value for our shareholders.”
Darren Cox, Co-CEO of the combined company said: “As our recent agreements with ESPN and Discovery / Eurosport indicate, the esports industry is exceptionally popular already and demand for content is rapidly growing. Our Ultimate Multiparty Gaming (UMG) competition and broadcasting platform is powering tournaments that bring together competitors and attract audiences across the world who are craving an opportunity to play along as interactive participants. With Frankly and WinView, we now have an opportunity to expand our business and further establish a leadership position in esports that embraces consumer demand on every platform and generates even more meaningful revenue opportunities.”
Mr. Rogers added: “There are many integration opportunities but right off the bat WinView can provide a play along platform for the millions of esports viewers who tune into Twitch or other platforms to watch esports, adding a direct-to-consumer fee revenue stream to the largely sponsorship-based esports business model. In addition, the Frankly streaming platform provides an excellent way for esports programming to go well beyond the competitions themselves and be broadly distributed to a variety of outlets on traditional television, OTT and on-demand. These are just the beginning and we are confident that many more growth integration initiatives will develop from this combination.”
In addition to Mr. Rogers, the company also announced that Steven Zenz has also joined the board of Torque as a director. Darren Cox has stepped down as a director of Torque upon completion of the transaction, but he is expected to stand again for election as a management nominee, as well as WinView Director Hank Ratner and Frankly Director Lou Schwartz, at Torque’s next annual meeting of shareholders.