MAG Interactive, the creator of the acclaimed word puzzle franchise Ruzzle, today celebrates surpassing the 250 million download mark across its portfolio. With three companies acquired and 12 games under its wing, MAG is a major player in the word and trivia genres for mobile games, with a strong focus on application longevity and player retention.
“Since our inception in 2010 MAG has been building up our audience through high quality content and player satisfaction, which has greatly contributed to reaching this huge milestone,” said Daniel Hasselberg, CEO of MAG Interactive. “We work hard to nurture a strong connection between our players and games so that they keep coming back for a fun, brain teasing experience every time.”
Since going public in December 2017, MAG has successfully released two new games, Word Domination and Paint Hit. The company’s first time tapping into the hyper-casual games market, Paint Hit, just reached 10 million downloads. For some time now MAG has been experimenting with taking development in new directions as well as to new platforms, such as iMessage and Facebook games, continuing to innovate and take advantage of new industry trends.