BANDAI NAMCO Entertainment America Inc. on behalf of BANDAI NAMCO Entertainment Europe S.A.S., today revealed tori™, a creative and imaginative ecosystem, which enables families with children from 6 to 12 and beyond to enjoy interactive play while encouraging individual creativity, collaboration, and critical thinking.
Leveraging the breakthrough Mirror Play™, the perfect combination of the augmented interaction solution powered by ISKN with latest cutting-edge technologies, tori makes children’s toys and creations come magically alive, and have their every move instantly reflected in the supported apps. By using their tori Wand, tori Catapult, and tori Spacecraft over the tori board, children and parents can work together to break down the barriers between their imagination and reality, opening a world full of fun and creativity.
“We’ve always imagined our augmented interaction technology as a user-friendly means to spark creativity and emotion. Collaborating with BANDAI NAMCO Entertainment was the opportunity to bring fun, magic, and imagination to everyone.” said Timothée Jobert, ISKN co-founder & Chief Experience Officer.
Thanks to the tori Explorer Pack, children can express their personality by crafting and customizing both digital elements and their toys for real through its creative kit and find them back in their own world. This creative journey allows a balanced experience between on and off-screen activities, as imagined with experts in children’s learning and development.
“We believe in creative, playful and active methods that develop activities where problem solving, creativity and concentration are at heart. In such regard, tori allows kids to have fun and express their personality through creative and interactive experiences with a perfect balance between on and off-screen time.” commented Herve Hoerdt, SVP of Marketing, Digital & Content at BANDAI NAMCO Entertainment Europe S.A.S.
The tori Explorer Pack will be released on October 2, 2019 and is compatible with iOS and Android smartphones and tablets. Starting with five apps, available on the App Store® and Google Play™ Store at release, the tori ecosystem will be enriched with new apps & toys over time.
For information on availability, please visit www.tori.com or ask your local retailer.
