Uptodown, one of the largest Android app stores, is proud to officially announce that it is the latest app store to join the Unity Distribution Portal (UDP), the most efficient way for game developers to publish their games across multiple stores.
- Game developers will be able to publish their games across multiple stores in a more efficient way through a single hub.
- Uptodown is set to use Santander Bank’s payment technology, allowing users to purchase apps and make secure in-app purchases from any geographic area.
- Uptodown will increase the visibility of video games in countries where it is highly influential such as Brazil, Mexico, the Middle East, Indonesia, Russia, and India, among others.
Uptodown is officially announcing that it will become part of the Unity Distribution Portal (UDP), the most efficient way for game developers to publish their games across multiple stores. As result, more than 600 studios that have already experienced UDP will have access to Uptodown’s 130 million monthly users.
The European-based app store will allow developers to publish their video games through a web-based platform in markets where it leads the distribution of Android apps such as Brazil, Mexico, the Middle East, Indonesia, Russia, and India, among others. Since it has no geographical restrictions, is available in 15 languages, and offers an easy and secure way to make in-app purchases using Santander Bank’s payment technology in all apps published through UDP, Uptodown could be a key instrument for developers regarding distribution and players engagement/satisfaction.
“Offering an alternative marketplace capable of providing a truly effective service for both developers and users has been a challenge. We’ve been working for two years to put our entire audience at the service of Unity’s developers. This project allows us to offer our more than 130 million monthly users a global and secure solution for acquiring games on Android” – Luis Hernandez, Uptodown’s CEO
With a one-stop distribution experience, UDP is the most efficient way for game developers to reach, publish, and operate their games across multiple stores in emerging markets.
Once registered in the Unity Distribution Portal, developers will be able to select the Uptodown App Store to easily and automatically distribute their software in a marketplace with more than 4.5 billion annual downloads.
