Cross-Platform Analytics Tool Now Supports PC and Console Gaming
GameRefinery, a subsidiary of Liftoff, has recently expanded its Live Events Tracker, now encompassing PC, PlayStation, and Xbox platforms. This expansion complements its existing mobile game coverage, establishing GameRefinery as a comprehensive analytics provider for live in-game events across all major gaming platforms.
Comprehensive Multiplatform Analytics
The Live Events Tracker by GameRefinery now offers developers and publishers a detailed view of how live events influence game revenue, download rates, and in-game purchases. This tool is designed to facilitate a deeper understanding of player interactions with live events, enabling game creators to refine and enhance their live event strategies across PC, console, and mobile platforms.
Features of the Live Events Tracker
GameRefinery’s Live Events Tracker provides an extensive array of analytics, including:
- Event Analysis: Detailed examination of event narratives, stories, and scenarios.
- IP Monetization: Insights into how intellectual properties are utilized and monetized during events.
- Monetization Mechanics: Exploration of various monetization methods like battle passes, subscription models, limited-time offers, advertising strategies, and in-app purchases.
- Gameplay Dynamics: Assessment of new game modes and their integration into the gameplay experience.
- Performance Impact: Evaluation of the financial and engagement impacts of live events.
Insights and Updates
Supported by a team of dedicated analysts, GameRefinery offers daily updates, complete with screenshots and detailed descriptions of live events. This service aims to provide game companies with the knowledge necessary to create engaging content that resonates with their audience across different gaming platforms.
Expert Opinions
Brendan Fraher, General Manager at GameRefinery, emphasized the importance of data-driven strategies in live event optimization. He highlighted the challenges studios face due to the lack of comprehensive cross-platform data and how GameRefinery’s service aims to mitigate these challenges by offering detailed analytics that help tailor live events for maximum engagement and revenue generation.
Availability
The updated Live Events Tracker is now accessible for game companies globally. Additional details about the service are available on the GameRefinery website. This tool represents a significant step forward in providing game developers with the actionable insights needed to optimize live events across the evolving landscape of the gaming industry.
