A Delectable Alliance
Zynga Inc., under the Take-Two Interactive banner, is joining forces with Warner Bros. Pictures, bringing a touch of magic to several Zynga titles. The highlight of this collaboration is the integration of “Wonka,” one of this holiday season’s most awaited films, into the Zynga gaming world, including the beloved Words With Friends franchise.
The Magic of Wonka in Words With Friends
The film, starring the talented Timothée Chalamet as Willy Wonka, delves into the origin story of the world’s most ingenious chocolate maker. Starting December 12, Zynga games, particularly Words With Friends 2, will immerse players in Wonka’s enchanting world. This integration includes unique challenges, in-game rewards, and sneak peeks into the film’s content.
Challenge the Candy Maker Himself
In an exciting twist, players in Words With Friends 2 will face a stylized avatar of Timothée Chalamet’s Wonka in chocolate-themed Friendly Faceoff word games. Victories against this confectionery genius reward players with a special Wonka-themed frame for their profiles. Additionally, the Word of the Day feature will spotlight “Chocolatier,” setting the stage for the film’s premiere.
A Portfolio of Sweet Surprises
Beyond Words With Friends, Zynga players can expect limited-time challenges and rewards in Wonka’s World of Candy and other related titles. This integration is a testament to Zynga’s decade-long, successful partnership with Warner Bros., continually seeking innovative ways to engage its gaming community.
Uniting Film and Gaming Worlds
Cameron Curtis, EVP of Worldwide Digital Marketing at Warner Bros. Pictures, highlights the unique intersection of gaming and cinema. By merging the allure of Wonka with Zynga’s gaming portfolio, including the cultural phenomenon Words With Friends, this collaboration promises to captivate both film buffs and gamers alike.
A Cultural Sensation
Since its 2009 launch, Words With Friends has evolved from a popular mobile game to a global pop culture icon. The franchise’s journey, marked by its expansion to various platforms and the successful launch of Words With Friends 2, is a story of connecting players through the joy of wordplay, cementing its place in the hearts of fans worldwide.
Platforms: iOS, Android