Joint Venture Between Gaming Giants
SEGA of America, Inc. has joined forces with PowerA, a reputable name in officially licensed gaming accessories, to unveil a fresh range of gaming accessories themed after the iconic Sonic the Hedgehog.
The Latest in Sonic Merchandise
Launching today, this collaboration promises to cater to the fans of the Sonic franchise with the introduction of controllers for gaming consoles such as the Nintendo Switch and Xbox Series X|S. The array of products also features a Sonic-branded Nintendo Switch Protective Case and a specialized TriFold Game Card Holder designed for Nintendo Switch cartridges.
PowerA’s Excitement Over the Collaboration
Akio Strasser, the Senior Global Marketing Director at PowerA, expressed the company’s enthusiasm about the partnership. He pointed out that having been fans of Sonic for over three decades, the PowerA team eagerly anticipates bringing these beloved characters to the forefront through their gaming accessories.
Product Lineup Details
Starting August 8th, 2023, gaming aficionados can explore and purchase the following Sonic-themed accessories:
- Enhanced Wired Controller for Nintendo Switch, named “Sonic Boost”
- Protection Case suitable for various Nintendo Switch models, labeled “Sonic Peel Out”
- TriFold Game Card Holder tagged as “Sonic Kick”
- Advantage Wired Controller for Xbox Series X|S, styled “Sonic Style”
These products will be available on the official PowerA website as well as multiple other retail platforms.
A Universal Gaming Icon
Highlighting the significance of Sonic in the gaming world, Michael Cisneros, Associate Director of Licensing, shared the company’s pleasure in this partnership. He underlined Sonic’s stature as one of the most iconic video game characters ever and expressed hope that these gaming peripherals will resonate with fans globally.
This joint venture between SEGA and PowerA aims to celebrate the legacy of Sonic the Hedgehog by introducing a unique line of gaming accessories. Both companies are optimistic about the reception of these products by fans of all ages.
